![]() ![]() Meaning, if you wanted to profit from paid traffic, the quality of the data is there – you just need to know how to mine it. To put this number into perspective for you, there are at this same time, approximately, 7.50 billion people – every man, women, and child on this planet – and Facebook has 1/3rd of the world’s population “actively” engaged on its site, at least once per month. The biggest and most important data – 2.50 billion monthly active users (MUA).įacebook considers an active user as anyone “who has interacted with their site by liking, sharing, commenting, messaging, or clicking through another link.” Just look at how Facebook predicts my profile from +5,000 recorded through Data Selfie: It’s a money making machine that is crazy good in getting you results with your campaigns!īased on your purchase data gets bought up by Facebook and sold to advertisers like you. #2 Reason – Facebook is One Massive, Collating Data Machine (which is what you want)Īnd what Facebook (WhatsApp included) is, for your purposes, and many believe what it really is – is an algorithm machine – based on data and variables – all about you, me, and how we’re all interconnected. WhatsApp growth for small and medium size businesses is just getting started and does not look like it will stop anytime soon. So the potential market for using WhatsApp advertising for your business and getting amazing results is huge! The countries with the highest market penetration are Netherlands (85%), followed by Spain (83.1%), and Italy (83%). For a country with 210 million people, this is impressive. WhatsApp is not only downloaded but used every day by most users.Īccording to a study by eMarketer, 90% of smartphone users in India, Brazil and Argentina will use WhatsApp this year!īrazil also has a lot of users - 120 million. ![]() Two Billion Users - Connecting the World PrivatelyĪnd it’s the most dominant messaging app and has a presence in +180 countries. That is a massive amount of users base you can reach. They just reached 2 Billion users worldwide! ![]() My #1 reason is that WhatsApp has achieved massive growth. Here is why! #1 Reason – WhatsApp Massive Growth You’re basically using demographic info via ZIP codes to say, these are the people based on demographic information that will most likely find the direct mail interesting and therefore likely to engage and convert.Īnd now WhatsApp is becoming a bigger and bigger marketing opportunity for all businesses! Same idea, except direct mail is considered the cold advertising medium. One – organically, i.e., Google searches (also sharing) or two – via paid traffic.Īnd what advertisers did before the advent and meteoric rise of Facebook, Instagram, and Whatsapp was buy traffic by posting ads on magazines, writing advertorials, and placing ads in Newspapers.Įssentially, you’re planting a sign in front of traffic telling people to “read-me” and get in touch with me. There are truthfully only two ways to grow your business. What most people need to ask themselves – first – is why are they advertising and what are they trying to achieve in their marketing funnel.Īnd depending on your funnel’s needs and business model, your reason will vary (more on this below…). With online businesses starting on a whim – because it’s so cheap and easy to do – we tend to jump into just doing thing without ever understanding why. What is Advertising? (Serious Question – I’m not joking) With much lower ad costs (if you know what you’re doing)ĮXCLUSIVE BONUS: Start growing your business with our Ultimate WhatsApp Business Guide! Get your FREE copy with more info to learn how to use and grow your WhatsApp.I’ll be covering in this post why advertising on Facebook, Instagram, and WhatsApp: ![]() The growing effectiveness of Facebook, Instagram, and Whatsapp to reach and target individuals continues to slowly close the coffin on “print-material”). snail mail)?īefore Facebook, Instagram, and Whatsapp – these platforms and mediums dominated how businesses marketed to potential clients. So, let’s go for a walk down memory lane (for a bit).ĭo you remember the newspaper and the magazine?ĭo you remember the mailings (A.K.A. This post will give you a brief background on how marketing with Facebook is evolving and why I believe WhatsApp can and will deliver you more profits! WhatsApp is slowly becoming a better communication channel than Facebook but with some challenges. WhatsApp is an untapped opportunity for every business! ![]()
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